IPO

Investment Story

Adform is one of the leading advertising technology companies in the world and provides the software used by buyers and sellers to automate digital display advertising processes.

Adform’s 800+ employees serve a growing, high-profile, and loyal customer base from multiple offices in 20+ countries around the world. Founded in 2002 in Copenhagen, Denmark, Adform is still led by its three founders – Gustav Mellentin, Jakob Bak, and Stefan Juricic - and is supported by a strong, international management team and board members with comprehensive tech-experience.

Adform is well-positioned in the attractive digital advertising market and sees a multitude of opportunities to accelerate growth and expand margins, while investing in long-term competitiveness. To capture these opportunities, Adform will further strengthen its position in current markets, expand geographically, and continue investing in its technical foundation and platform architecture to maintain and advance the company’s product offerings.

Access to this information is limited to persons resident and physically present in Denmark and to authorized persons who are resident and physically present in other jurisdictions outside the United States, Canada, Australia, and Japan.

Access to this information is limited to persons resident and physically present in Denmark and to authorized persons who are resident and physically present in other jurisdictions outside the United States, Canada, Australia, and Japan.